Visual Brilliance in Food Shots

Italian Restaurant Old Malaya

In our partnership with Luce, an authentic Italian restaurant, we envisioned a visual showcase of food brought to life through social media.

This case study illuminates our collaboration in curating Luce's online presence, featuring glamorous food shots, immersive videos, behind-the-scenes glimpses, and insightful interviews with Chef Paolo and Roberto, the visionary owner. Through this multifaceted approach, Luce's social media channels have become a vibrant canvas, inviting patrons into a world where passion, authenticity, and exquisite flavors converge.

Understanding the power of visual storytelling, our team embarked on a journey to capture the essence of Luce's culinary creations through glamorous food shots.

Each dish was meticulously presented, with an emphasis on color, texture, and artistic composition. These visually stunning images not only showcased the gastronomic delights on offer but also evoked a sense of anticipation and desire among the audience.

To humanize the Luce brand, we conducted interviews with Chef Paolo and Roberto, the dynamic duo behind the restaurant's success.

These interviews delved into their culinary inspirations, the philosophy behind Luce, and their commitment to delivering an authentic Italian dining experience. By putting a spotlight on the personalities driving the restaurant, we not only added a personal touch to the brand but also created a connection between the chefs and the audience.

What we did

Branding Design

Branding
Graphic design
Photography
Videography

Brand Verbal Identity

Tone of voice
Copywriting
Content Creation

Digital

Social Media
Management
Digital Marketing
Marketing
Consultation